HATICO

Since its founding in 1947, Hatico Mode GmbH has become one of the leading German shirt manufacturers. The company was established by Hans Tischler and his son-in-law Hans Reiter in Tirschenreuth, Bavaria, and is now in its third generation under the leadership of Joseph Reiter. Hatico remains fully family-owned and looks back on over 75 years of experience and textile knowledge passed down from generation to generation. This long tradition is reflected in the high quality and stylish designs of Hatico shirts.

Fit Options for Every Need

Hatico offers a wide range of fits that cater to different preferences and needs. The Regular Fit provides a classic, straight silhouette that ensures comfort and freedom of movement. It is ideal for men who prefer a traditional cut. The Modern Fit, on the other hand, is slightly tailored, offering a contemporary silhouette without restricting freedom of movement. This fit is perfect for men who want a modern look without a tight fit. Each Hatico shirt is made from high-quality materials like 100% cotton, ensuring durability and a comfortable feel. Many shirts are also wrinkle-free or easy-iron, making them especially practical for everyday wear.

Brand History

The history of Hatico is marked by tradition and innovation. Since its founding in 1947, the company has continually evolved, building a reputation for high-quality shirts known for their excellent craftsmanship and contemporary designs. Hatico has managed to preserve its traditional values while incorporating modern fashion trends, creating shirts that are both timeless and up-to-date.

Brand Philosophy

Hatico’s philosophy is based on the pursuit of perfection in style and comfort. Hatico stands for trendy, polished, and sporty shirts that appeal to fashion-conscious and quality-oriented men. The company places great emphasis on sustainability and environmentally friendly production methods. Hatico operates holistically, focusing on social responsibility and fostering a positive working environment. Relationships with customers and partners are built on the same values that the company upholds. Hatico is dedicated to creating products that are not only stylish but also comfortable to wear. Environmental consciousness and sustainability are key components of the company philosophy. All Hatico shirts are certified according to OEKO-TEX Standard 100, ensuring they are free from harmful substances and produced in an eco-friendly manner.

Innovative Technologies

Innovation is a fundamental part of the Hatico DNA. The brand uses the latest technologies to develop shirts that meet the demands of the modern man. Wrinkle-free shirts, treated to be particularly easy-care and retain their shape after washing, are ideal for men who appreciate a stress-free lifestyle. Many shirts are made from breathable materials that offer comfort throughout the day by wicking moisture away, keeping the wearer cool and dry.

Diverse Range

Hatico offers a large selection of shirts suitable for various occasions. Classic business shirts in simple designs and colors integrate effortlessly into any office outfit. Modern casual shirts with various patterns and designs are perfect for relaxed occasions. For special events like weddings or formal gatherings, Hatico provides elegant formal shirts that impress with their high quality and stylish appearance.

Hatico represents quality, variety, and tradition. The brand offers the perfect shirt for every man, whether slim, tailored, or comfortably cut. With a long history and a strong commitment to sustainability and innovative technologies, Hatico continually sets new standards in the shirt industry. Discover the variety and quality of Hatico and find your new favorite shirt.